Retail Transformation Excellence (2021-22) Comprehensive Salesforce Ecosystem for a US-based Retail Giant

Retail Transformation Excellence Comprehensive Salesforce Ecosystem for a US-based Retail Giant


A Fortune 1000 Retail Enterprise aimed to overcome the challenges of their legacy systems and enhance ROI measurement. The goal was to adopt a full-scale Salesforce solution that seamlessly integrates Inside Sales, Service, and In-store operations, thereby fostering efficiency and customer satisfaction across all business units.


To spearhead a digital revolution within the retail space, customizing and expanding Salesforce functionalities to not only meet but exceed the evolving strategic demands of the client’s multi-faceted business operations.
  • Strategy
  • Real Madrid C.F
  • 24/11/2017
  • www.giorf.esp


The following obstacles underscored the need for a strategic overhaul of their Salesforce ecosystem, demanding not just incremental changes but a comprehensive, tailored approach to modernize their retail operations.

Technical Ambiguity: The absence of a structured technical plan caused operational confusion.
Legacy Hurdles: Outdated systems incurred technical debt, hampering application management and performance.
Talent Gaps: Difficulty in hiring experts with the requisite Salesforce know-how.
Security Concerns: Expansion necessitated stronger safeguards for customer data.
Budgetary Limits: Financial limitations impacted the scope of innovation and scaling.
ROI Measurement: The need for precise ROI metrics was vital but challenging amidst complex operations.


Sales & Service Synergy

Integrated Salesforce Sales and Service Clouds for holistic customer management.

Uniffied Business Operations

Implemented Marketing and Commerce Clouds for a cohesive business approach.

Enhanced User Experience

Leveraged Experience Cloud for an optimized user journey.

Data Integration

Utilized MuleSoft for seamless data flow and inter-system communication.

Let Our Digital Transformation Consultants Maximize Your Business Success!

Technology Stack

Business Outcome

We have achieved some great Funfacts for experiences

Trust Plumlogix For Navigating and Conquering The Digital Frontier

1 +
Years of Customer Success
1 +
Salesforce Certifications
Rating on Appexchange
CSAT Score