Reimagining The Students Experience Through Salesforce Innovation International Baccalaureate
Learn how Plumlogix rebuilt digital backbone of a global education nonprofit “International Baccalaureate Organization” IBO with Salesforce and becomes:
“An education system where a student logs into her school’s portal to check exam prep resources. At the same moment, a coach in Chicago updates her progress, while a government partner in Singapore pulls enrollment reports all expecting the system to respond instantly.”
Technology Stack
Five years ago, that wasn’t reality for this global education nonprofit organization
“International Baccalaureate Organization”. Their systems strained under the volume of countries served, schools supported, and students counting on them. Information lived everywhere and nowhere. Approvals lagged, documents took hours to prepare.
Teams often asked: Why does something this important still feel so complicated?
That question marked the beginning of their transformation.
Even the most mission driven organizations need infrastructure that keeps pace with their impact.
Challenges Before The Shift To Smarter Operations
When Plumlogix first joined the organization in 2018, Salesforce was already in play but not in harmony. Different clouds handled different processes. Features overlapped. Data lived in silos. Education Cloud existed, but it wasn’t mature enough then for their complex, international model.
Before the revamp, teams wrestled with:
- Slow performance and aging custom code.
- Duplicate contacts and accounts.
- Disconnected Experience Cloud sites.
- Manual steps buried in every workflow.
Fast-forward to today, and the experience looks dramatically different. Students, educators, partners, and staff all work inside a connected, predictable system, one that reflects how learning actually happens across borders.
Takeaway: Modernization isn’t about replacing tools; it’s about removing friction from everyday work.
What does this look like in real life? Well, it starts with clarity.
Plumlogix began by mapping the nonprofit’s entire Salesforce landscape per missions, data models, automations, and the custom code built over the years. Also, conducted documenting permissions, data models, automations, and legacy customizations.
That deep audit shaped a blueprint focused on what mattered most: reliability, clean data, and secure collaboration across 150+ countries.
Instead of layering more features, they first rebuilt the foundation:
- Only when the core was solid did the real enhancements begin.
- Fixed data duplication at the root and redundant processes.
- Stabilized with customizing Salesforce NPSP components.
- Upgraded Visualforce experiences.
- Aligned donations, events, and student data across 150+ countries.
Only when the core was solid did the real enhancements begin.
Takeaway: Digital transformation works when the foundation comes first.
Automation That Finally Felt Effortless
If you’ve ever manually assembled approval letters or loan summaries inside a nonprofit, you know the pain. Hours disappear. Formatting breaks. Data gets retyped more times than anyone wants to admit.
To eliminate that, the team introduced Conga Composer, turning every document into a dynamic output pulled directly from Salesforce. Now PDFs generate the moment a record reaches approval, no copying, no errors, no late-night scrambling.
On the engagement side, Pardot reshaped how the organization communicates, making email outreach smarter and more personalized. And across Experience Cloud, distinct portals finally gave each audience the space and tools they needed.
On the engagement side, Pardot reshaped how the organization communicates, making email outreach smarter and more personalized. And across Experience Cloud, distinct portals finally gave each audience the space and tools they needed.
Takeaway: Automation should feel invisible, not overwhelming.
It wasn’t about adding fancy tools,It was about giving our teams time back so they could focus on students instead of systems.
says Maya Torres, VP of Digital Experience at the nonprofit.
Solving The Nonprofit Problems With NPSP
The result: a system that honored the nonprofit’s complexity without complicating daily work.
Takeaway: The best architecture is the one your people can actually maintain.
Outcomes That Compound Over Time
Once the dust settled, the impact was visible everywhere:
- Experience Cloud integrated seamlessly with content platforms one login, one experience.
- LWC rebuilt complex interfaces into efficient, intuitive views.
- Duplication dropped, data became 100% actionable, and reporting finally made sense.
- Event management synced across CRM, LMS, and public sites.
- The nonprofit saved roughly $50,000 each year simply by retiring legacy processes.
Most importantly, students, schools, and partners now interact through a single digital exchange that feels modern, responsive, and built for scale.
Takeaway: When systems work together, people can focus on what they’re actually here to do.
Finally, We Build A Digital Foundation That Grows With The Mission
6 Salesforce clouds, 15 orgs, more than half a million users and a global footprint spanning 150+ countries.
Modernizing the International Baccalaureate Organization, IBO something that big didn’t happen overnight. But the result is a resilient platform, one that’s ready for the next generation of learners, educators, and global partnerships.
Because when your mission touches classrooms across the world, your technology shouldn’t slow you down. It should help you go further.

