CRM ROI

How Companies Avoid ROI Loss from CRM

Customer Relationship Management (CRM) solutions have the potential to turn around any businesses’ fortunes. However, it’s also possible that it could derail your business, resulting in an ROI loss caused by CRM. Indeed, according to Scott Edinger of the Harvard Business Review, only one in ten CRM implementations are a glowing success. “In my work…

July 30, 2020
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