Digital Transformation

Digital transformation is the process of empowering an organization by scaling up the use of advanced technological solutions. The digital transformation journey of an organization enables it to reinvent its true operational, technical and marketing potential through the adoption of the latest technologies. With the mainstream adoption of advanced technologies like AI, machine learning and…

In the ever-evolving world of academia, the alumni network plays a pivotal role in ensuring long-term success of universities and other educational institutions. The alumni network helps in staying connected with former students, which enables universities to develop and grow their career departments. Such a network also helps in driving philanthropic efforts. However, managing and…

Dreamforce 2024 is set to be yet another action-packed event just like its previous editions. We welcome you to our comprehensive guide to Dreamforce 2024, with lots to look forward to for entrepreneurs, companies, and customers. In this guide, we will provide you with all the essential information about the event, including dates, agenda, registration…

Salesforce, a name synonymous with customer relationship management (CRM), has been a game-changer for businesses worldwide. But its prowess extends beyond CRM. How does Salesforce redefine the marketing landscape? This article delves into “How to Use Salesforce for Marketing,” unveiling its potential to revolutionize your marketing strategies. Understanding Salesforce at its Core Before diving into…

It’s 2023, and some organizations are already experiencing digital fatigue. That’s an understandable reaction. There’s just too much happening in the digital transformation space. Digital transformation is an ongoing process that continues to shape and revolutionize industries across the globe. As businesses strive to meet the ever-changing demands of consumers and enhance their digital experiences,…

Dreamforce is back with a bang! Salesforce’s flagship conference, Dreamforce 2023, is set to take the stage from September 12th to 14th at the Moscone Centre in San Francisco. But this year, it’s not just an in-person event; it’s a hybrid experience, streaming live on Salesforce+, a new video platform for exclusive content. At Plumlogix,…

In today’s fast-paced and ever-evolving business landscape, empowering your workforce is crucial for sustained success. Luckily, the digital revolution has brought forth innovative strategies that can drive continuous empowerment within your organization. And one sure way of realizing this feat is through HR digital transformation. But how? How can HR digital transformation revolutionize your workforce?…

Imagine you’re running a midsize or large company, and you’re on a mission to conquer the world of customer relationship management. You need a powerful ally by your side, and that’s where Enterprise CRM swoops in to save the day! From nurturing prospects to sealing the deal and following up, Enterprise CRM is the ultimate…

The world of business is constantly evolving, and staying on top of the latest digital transformation trends is essential if you want to remain competitive. From low-code platforms to cloud migration, AI and ML technologies, and blockchain, these trends can help organizations streamline their operations and stay ahead of the curve. Implementing these technologies can…

Have you ever thought of streamlining CX with no-code platforms? And, what are No-Code platforms? Did you know that investing in customer experience can significantly increase a company’s return on investment (ROI)? In fact, companies that earn $1 billion annually can earn an additional $700 million in just three years by focusing on customer experience….

As the world grapples with the effects of the ongoing global recession, businesses are facing immense pressure to reduce costs and streamline their services to stay afloat. In times of economic uncertainty, it becomes crucial for companies to adopt efficient processes that can help them weather the storm. This is where Salesforce, a cloud-based customer…

The remote work landscape has seen an unprecedented surge in recent years, with more and more companies adopting distributed workforces. While remote work has many benefits, such as increased flexibility and productivity, it also poses several challenges. One of the most significant challenges for companies with remote workers is how to maintain IT infrastructure in…

The global recession caused by the COVID-19 pandemic has brought about unprecedented challenges for businesses worldwide. According to the International Monetary Fund, the global economy contracted by 4.4% in 2020, making it the worst economic downturn since the Great Depression. In such difficult times, businesses are looking for ways to cut costs and streamline their…

If you are a strong believer in Quote-to-cash being done from spreadsheets, then you are in for a surprise. There is a new kid on the block that you should meet. Salesforce CPQ. While a few people still think Salesforce CPQ is only for enterprise-level companies, the level of effectiveness and swiftness in executing sales…

Digital Transformation (DT) has become a buzzword if Google Trends is anything to go by. This is no surprise, as most businesses would want to increase their revenues, create great customer experiences, and even cut costs. As a business wanting to thrive in the 21st century, learning how to create an effective digital transformation strategy…